Privacy Policy

At MaxieAllure, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, www.maxieallure.com (the "Site") or make purchases through our Shopify store. By using the Site or making a purchase, you agree to the collection and use of your information in accordance with this policy.

1. Information We Collect

We collect various types of information to provide and improve our services to you:

Personal Information: When you make a purchase or interact with the Site, we may collect personal data such as:
- Name
- Email address
- Shipping address
- Billing address
- Phone number
- Payment information (credit/debit card details, PayPal, etc.)
Non-Personal Information: We may also collect non-personal data automatically, such as:
- IP address
- Browser type
- Device information
- Browsing activity on the Site (via cookies or tracking technologies)

2. How We Collect Your Information

Information You Provide: We collect personal information that you provide when placing an order, signing up for our newsletter, or contacting us.
Automated Collection: When you visit the Site, we may use cookies and other tracking technologies to collect non-personal information about your browsing activities.
Third-Party Services: We may collect information from third parties such as payment processors (e.g., Shopify Payments, PayPal) or delivery services (e.g., Royal Mail, DHL).

3. How We Use Your Information

We use the information we collect for various purposes, including:

Order Processing: To process and fulfill your orders, including shipping and payment.
Customer Service: To respond to inquiries, support requests, or provide assistance.
Marketing Communications: To send promotional emails, newsletters, and updates about new products, sales, or promotions. You may opt-out of these communications at any time.
Improvement of Services: To enhance the functionality, usability, and performance of the Site, including analyzing user trends.
Legal Obligations: To comply with legal requirements, enforce our terms, and protect against fraud or illegal activities.

4. Sharing Your Information

We do not sell or rent your personal data to third parties. However, we may share your information with the following parties:

Service Providers: Third-party companies that assist with business operations, such as payment processors (e.g., Shopify Payments, PayPal), shipping carriers (e.g., Royal Mail, DHL), and email marketing services.
Legal Requirements: We may disclose your information when required by law or in response to valid requests by public authorities (e.g., a court order).
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred.

5. Data Protection

We take reasonable steps to protect your personal data, including the use of encryption and secure payment systems (Shopify’s secure checkout process). However, no method of data transmission over the internet is 100% secure, so we cannot guarantee the absolute security of your information.

6. Retention of Data

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. If you wish to request the deletion of your data, please contact us using the information below.

7. Your Rights

Depending on your location, you may have certain rights regarding your personal data. These may include:

Access: The right to request a copy of the personal data we hold about you.
Rectification: The right to correct any inaccurate or incomplete information.
Deletion: The right to request the deletion of your personal data under certain circumstances.
Opt-Out: You can opt-out of receiving marketing communications by clicking the "unsubscribe" link in any email we send you or contacting us directly.

To exercise any of these rights, please contact us at:

Email: MaxieAllure@gmail.com
Phone: 07710131878
Mailing Address: 68 Highgate Crescent, M18 7EZ, UK

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on the Site, analyze site usage, and provide personalized content. You can adjust your browser settings to block cookies, but please note that some features of the Site may not function properly without them.

For more information on how we use cookies, please refer to our Cookie Policy.

9. International Transfers

If you are located outside the UK, please be aware that your personal data may be transferred to and stored in countries with different data protection laws. By using the Site, you consent to the transfer and processing of your information in accordance with this Privacy Policy.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Please review this policy periodically for any updates. Continued use of the Site after any changes indicates your acceptance of the revised Privacy Policy.